Ashley came to me with a stunning collection of brand photography, but no brand to back it up. Here, we leaned into the bold color choices you’ll see in her photos and brought them to life in a brand. We also illustrated some on-brand icons like Diet Coke, Laptop and Trucker hat to really make her brand pop with personality.

Ash already had a DIY Squarespace site - so we did a brand makeover and refreshed the entire site with new design, copy, images and branding! Go ahead and browse… it’s so fun!

To bring her brand to life on IG, we designed social media templates that were clean but also bold and colorful. Ashley needed beautiful but easy to execute templates that she could post from the carpool line.