Lindsey Mae Art
CUSTOM NORTH CAROLINA MURAL ARTIST
Lindsey Lewis is the kind of artist who makes people stop mid-stride on a sidewalk. She paints murals for homes and businesses across the NC Triad — Greensboro, Winston-Salem, Burlington and beyond — and her work has a way of making spaces feel like they were always supposed to look exactly like this. Hallways, powder rooms, healthcare facilities, downtown brick walls, Chick-fil-A windows (yes, really), boutique storefronts... she does it all, and she does it beautifully.
She's been at this for years. Her Instagram grew organically from 4k to over 20k followers. Her Facebook went from 2k to 11k. She monetized her accounts. She landed commercial clients like Cone Health and the City of Burlington. The work was speaking for itself.
The brand just hadn't caught up yet.
Her old site had scattered taglines she wasn't in love with. Her social aesthetic was inconsistent. And as her audience grew past the people who already knew her personally and into a sea of new followers, she started feeling uncertain about how to show up — what to say, what to share, how to attract the right clients without accidentally attracting other artists who wanted to learn her process.
She needed a brand that felt as warm, intentional, and high-end as the work itself. Something with the energy of Savannah in late spring... Anthropologie with southern charm... boutique hotel meets historical home.
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Lindsey's brand had one non-negotiable: it couldn't feel trendy. She's not trendy. She's timeless. The artist you hire once and stay loyal to forever, the way you find a great hairdresser and never leave.
We built around that. An 8-color palette pulled straight from her mood board language — Light White, Lavender, Wisteria, Dusk, Linen, Grove, Olive, Espresso. Warm and feminine without being soft. Rich and elevated without being cold. Typography anchored in script accents, and clean body copy — a system that could hold both the beauty of her work and the professionalism her commercial clients expect.
And a tagline that finally named her actual differentiator: nothing templated, nothing replicated. Every single piece is designed for the specific space it lives in.
Because that's the thing about Lindsey. She doesn't just paint walls. She makes spaces feel like they've always belonged to the people inside them.
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Lindsey's old site wasn't doing justice to the range and quality of her work. She serves wildly different clients — the homeowner who wants a dreamy floral powder room, the healthcare system commissioning large-scale murals across multiple facilities, the boutique owner who wants seasonal window art that stops foot traffic cold. Each of those clients needed to land on a site and immediately think: yes, this is exactly who I'm looking for.
We built her new site on Showit with four dedicated service sales pages — Commercial Murals, Residential Murals, Hand-Painted Window Art, and Specialty Projects — each with its own copy, its own tone, and its own call to action. The messaging across all four pages leads with the same through-line: nothing here is one-size-fits-all. Every project starts with a conversation.
The result is a site that looks like the artist she's always been... and works as hard as she does.
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As Lindsey's following grew past friends-and-family into genuine internet strangers, her feed needed to do more heavy lifting. She wanted her aesthetic more elevated and cohesive, a few pinned post covers to anchor her profile, and gallery showcase templates to let the work lead without the whole thing feeling like a portfolio dump.
We designed a template library that does exactly that — clean, warm, and unmistakably Lindsey. Built around her palette and typography system so every post feels like it belongs, whether she's sharing a project reveal, a behind-the-scenes brush stroke, or a glimpse of dinner she cooked on a Tuesday night.
Because the art is the star. The templates just make sure the frame is worth it.
From scattered to unmistakable
Lindsey's work has always stopped people in their tracks. Now her Showit website does too.
The testimonials say it better than I can. "Pure magic." "It shows in her work." "Our favorite room in the house." That's what Lindsey delivers on every single project — and the new brand, site, and templates finally make sure someone landing on her page for the first time knows it before they even scroll.
Loved this project?
You’ve seen what I can do. Now let’s talk about you.
If you're ready for a brand that fits like your favorite outfit and a website that sells while you’re in school pickup line—I'm your girl.
Hey, I’m Tori—and I’m living proof that going all-in pays off, even if your desk is a Boppy pillow and your office hours are… negotiable.
I built my business during 2am feedings and nap traps, after getting let go from my corporate job while holding my newborn. Fun times! Instead of dusting off my resume, I launched a website. And since then? I’ve helped hundreds of moms do the same.
Because truthfully? The hardest part isn’t running the business.
It’s looking like you have your shit together while doing it.
That’s where I come in: helping you show up online as the personal brand you already are—pasta boiling, stroller pushing, big-dream having and all.