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THE SUPPORT I WISH I HAD WHEN I STARTED

personal brand tips and how-tos for ceo moms (with babies at home)

FEATURED POST:

What Is Eldest Daughter Energy (and How Does It Show Up in Your Business)?

Every eldest daughter runs on a slightly different flavor of doing-it-all energy. Find out which type you are—so you can stop burning out + start building a business that actually fits your vibe (even if you're actually the middle child)

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What is a Brand Voice and Where Do I Get One?

In this interview, we explore the foundations of brand voice, why it’s less about perfect writing and more about embracing your natural way of communicating, and how even non-writers can craft meaningful content. Plus, we dive into mindset tips for showing up authentically on Stories, focusing on making an impact—whether it's for one person or many.

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Business, Babies, and Scaling and Growing a Community Online

This interview with Rachael of Hey, Sleepy Baby dives into her journey from starting an Instagram page during maternity leave in 2020 to building a thriving business and community rooted in authentic connection. She shares insights into balancing motherhood and entrepreneurship, growing a team, and the importance of staying genuine while building a loyal Instagram following.

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Master Instagram Stories to Grow Your Business (with Babies at Home)

Podcast episodes aren’t just conversations—they’re evergreen marketing tools. They’re searchable, shareable, and perfect for repurposing into blog posts, social media content, and emails. By investing just one hour a month, you can build a sustainable personal brand strategy that supports your business growth while keeping your family life balanced.

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Podcast Tour Tori Sprankel Podcast Tour Tori Sprankel

Why Podcast Guesting is Perfect for CEO Moms

Podcast episodes aren’t just conversations—they’re evergreen marketing tools. They’re searchable, shareable, and perfect for repurposing into blog posts, social media content, and emails. By investing just one hour a month, you can build a sustainable personal brand strategy that supports your business growth while keeping your family life balanced.

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Cheers Episodes Tori Sprankel Cheers Episodes Tori Sprankel

How to Mix Business and Pleasure in Your Instagram Content

Let’s be real—balancing motherhood and entrepreneurship can feel like walking a tightrope while juggling flaming torches. Creating content that truly resonates is an ongoing journey, and I recently had a chat with content guru Xanthe from @ohsierracreative that left me inspired and ready to up my game. Xante answered questions from our community and here’s what we learned!

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🎧 RATHER LISTEN? CHECK OUT THE PROOF OF LIFE PODCAST

Free Canva Carousel Templates, an Instagram Stories Challenge and my Daily 5-minute Podcast Episodes for when sh*t feels really hard as a mom in business.

Stuff your free brand goodie bag to help you show up, stand out and get through hard sh*t on instagram today.

Bestsellers from the Template Shop

EASY TO EDIT + QUICK TO LAUNCH 

SHOWIT WEBSITE TEMPLATES MADE FOR MOMS IN BUSINESS

These website templates are efficient af - delivering all the pages you need, and none of the fluff you don’t. Also supporting you through the toughest times: writing copy and choosing cute images, so you can make the most of each crucial naptime work sesh.

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48+ IG CANVA TEMPLATES

INSTAGRAM TEMPLATES TO GET YOUR POSTS OUT QUICKLY

The Perfect Set of Instagram Templates was created to completely transform your instagram grid + stories strategy overnight (and free-up all those hours you wasted tinkering in canva). Complete with my branding set-up and one-button customization tutorial.

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WHILE YOU’RE HERE… Treat yo’self to a (free) subscription to my zero sales, weekly newsletter that all the girls are loving.

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